The NFB's Auteur Animation Web Site is organised around six main content areas.

In the What is Auteur Animation? section users can get informed about or join in debates around the notion of "auteur" animation. An interactive multimedia experience seeks to answer the section's question in an entertaining and intelligent way so that even "my mother" will go away satisfied that her understanding of auteur animation has increased. For more committed users a series of essays and open discussion forms on auteur-animation and related topics are presented to expand and challenge their knowledge.

The Cinematheque is where users can sit back and watch films in various "theatres." Its Main Theatre presents Webcasts of feature animated films, while in the Repertory Theatre programs of thematically related animated films/projects can be viewed, steamed on-demand. All films have a minimum of supporting information to let the user know a little more about the films and who made them.

The NFB Auteur Animation Web Site wants to be the reference for what's being created, and who's doing the creating in the auteur animation community in Canada, la Francophonie and beyond. There are two distinct ways of getting one's finger on the pulse: the site's Canadian Auteur Animation Projects, People, Studios, Organisations and Schools section takes a comprehensive approach, cataloguing current productions and producers; while in Hottest Auteur Animation a subjective approach is privileged.

In the Hottest Auteur Animation section a visiting animation "guru" selects what she/he thinks is the most significant Canadian/Francophonie animation projects in pre-production, in production and recently completed. These projects are surrounded by a rich media and knowledge set which includes storyboards, scripts, a journal, sources of inspiration, and much more. Users can find out more about the gurus and their selections, as well as being able to talk back to them about their selections. Another feature of this section is a collection of International Top 20 Auteur Animation Lists provided by users and site content providers. Here users can see what others like and find out why.

Canadian/Francophonie Auteur Animation Projects, People, Studios, Organisations and Schools section is a cross-linked listing of what the title says. Content-rich animation project pages are featured. Creators, producers and others involved in making auteur animation are profiled. And, full information is given about auteur animation studios and producing organisations. The pages are fed content and are managed by a collection of internal and external partners: NFB animation studios, along with Indy studios, organisations, schools, individual animators and producers. Users come here to consult a bank of up-to-date information on current productions and producers. The section is designed and organised to facilitate the assimilation and cross referencing of data. Users are also provided with links out of the NFB Auteur Animation Web Site to NFB and Indy on-line, auteur animation legacy catalogues.

The Auteur Animation Museum is where users can explore curated virtual exhibitions. Information and media are woven into narratives driven by strong storytelling voices. Each exhibition is self-contained allowing for maximum creative latitude in design, treatment and content.

The Auteur Animation Workshop is a unique part of the site. It is a virtual community of self-declared auteur animation creators, teachers, students and commentators. The Workshop provides its members with resources and services to enhance their creative process. They can present works in progress or completed in an informal screening room, or as part of a self-organised, by invitation, on-line feedback session. Collaborative on-line work tools make it possible for geographically dispersed collectives to create scripts, storyboards and even animation projects. Artistic concerns, creative-process experiences, technical expertise and educational insights can be shared between members in a series of forums, or with eminent artists and specialists in-residence who regularly join the community for exchange sessions. A bulletin board is provided to members for all their requests, offers and announcements imaginable. There is also a constantly evolving collection of "good" resources telling about festivals, funding and much more. All members have their own personal/professional information page linked to a members list. While the Workshop is clearly designed for member users, lurking is encouraged among other users, as it is here that they can gain insights into the creative process and many other realities about being an auteur animator.

Beyond core content the site offers tools and information to enable and enhance users' experience of the NFB Auteur Animation Web Site. A variety of membership types are offered, each with their particular set of options and privileges; members can customise their experience of the site and profile themselves, and are provided with a "Web Backpack" in which they can bookmark pages and gather notes. Available to all users is series of site tools, including a press room, contact information, site-related FAQ's, a site media centre, what's on listings, a powerful search engine and a site map. Users can find out about who made the site and how it was made, site requirements, as well as policy information and terms of use in the site business section. Finally, there is a NFB Auteur Animation Newsletter which is sent on subscription basis to keep users informed of what is happening on the site.

Content and design of the site will be evolved and updated regularly. The goal is to keep the site fresh while ensuring that a level of familiarity is maintained.

The site will be created using an iterative process, beginning with a minimum core content and functionality. New content areas and functionality will be introduced according to the site's long-term plan, as well as in response user feedback and user-provided content. The same can be said for page design, which will begin as simple and functional and will evolve in sophistication as the breadth of the site and the wishes of its user community are revealed.

Within established content areas and the various page design iterations there will also be regular changes. Artists-in-residence who provide graphic character to the pages will be brought in on a revolving basis. New featured content will be regularly placed on the site, whether it be the arrival of a new "guru" with her/his selection of the most significant current auteur animation projects in the Hottest Auteur Animation section or a series of new virtual exhibitions in the Auteur Animation Museum.

As content is displaced it is moved to a local archive so it can be easily found and consulted. A whole-site archive, set apart from the main site, is also available to receive out-moded page templates or main content sections which have been removed from the site.